NyQuil Nails Their Value Proposition

Now there’s some great packaging:

As someone currently trying to kick a cold, I can safely say that the look on that guy’s face is one to be envied. With luck, that’ll be me in about 20 minutes.

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• Recent Comments:

  • Heather Whaling: Thanks so much for participating in #chatmixer last night. Glad to hear you enjoyed your experience!
  • Jonathan Williams: http://collison.ie/blog/2009/08/undop
  • maggie soladay: Jamie great piece! It is like the collective unconscious (or maybe its conscience) all had a
  • chris: can i just borrow yours? :P
  • ivv: Wonder if Bob's going to fire the strategist his own agency employs: "James is a business
  • lowongan kerja: yes, it does really "blend" advertisement. The truth is i never seen this kind of advertisement
  • Matt: I've been seeing these during my commutes on the orange line and must say that they
  • FM Days: I have to agree with you on this one. The thing is that I can't