Comments on: Douchebags: A Case Study of Integrity in Advertising http://www.scheuguy.com/blog/2008/10/19/douchebags-a-case-study-of-integrity-in-advertising/ Not-quite daily musings from a marketing technologist finding his way in the health care sector. Thu, 02 Sep 2010 16:35:11 +0000 hourly 1 http://wordpress.org/?v=3.0 By: John Coulter http://www.scheuguy.com/blog/2008/10/19/douchebags-a-case-study-of-integrity-in-advertising/comment-page-1/#comment-144 John Coulter Mon, 24 Nov 2008 16:49:37 +0000 http://www.scheuguy.com/blog/?p=149#comment-144 I'm one of the mavericks behind this campaign. Thanks for all the praise. Trust me, we were kind of amazed that this made it to print as well. This ad received a lot of buzz after is was featured on Copyranter. http://copyranter.blogspot.com/2008/02/vegas-promo-campaign-connects-with-non.html It was also in Copyranter's list of "Stuff I've reluctantly liked in the last 3 years" http://copyranter.blogspot.com/2008/03/because-quality-of-your-recent-tips-has.html It was also deemed "Lowbrow Brilliant" on New York Magazine's Approval Matrix. http://johncoulter.net/portfolio/images/print/matrix080310_740.jpg VH1's Best Week Ever called it an "amazing new ad campaign." http://www.bestweekever.tv/2008/02/25/ad-wizards-las-vegas-finally-acknowledges-its-own-reality/ Adfreak said : "... props to the creatives who got this idea through to execution." http://adweek.blogs.com/adfreak/2008/03/vegas-has-a-rea.html John Coulter Creative Director VEGAS.com I’m one of the mavericks behind this campaign. Thanks for all the praise. Trust me, we were kind of amazed that this made it to print as well.

This ad received a lot of buzz after is was featured on Copyranter.
http://copyranter.blogspot.com/2008/02/vegas-promo-campaign-connects-with-non.html

It was also in Copyranter’s list of “Stuff I’ve reluctantly liked in the last 3 years”
http://copyranter.blogspot.com/2008/03/because-quality-of-your-recent-tips-has.html

It was also deemed “Lowbrow Brilliant” on New York Magazine’s Approval Matrix.
http://johncoulter.net/portfolio/images/print/matrix080310_740.jpg

VH1′s Best Week Ever called it an “amazing new ad campaign.”
http://www.bestweekever.tv/2008/02/25/ad-wizards-las-vegas-finally-acknowledges-its-own-reality/

Adfreak said : “… props to the creatives who got this idea through to execution.”
http://adweek.blogs.com/adfreak/2008/03/vegas-has-a-rea.html

John Coulter
Creative Director
VEGAS.com

]]> By: David Berkowitz http://www.scheuguy.com/blog/2008/10/19/douchebags-a-case-study-of-integrity-in-advertising/comment-page-1/#comment-18 David Berkowitz Mon, 20 Oct 2008 13:41:15 +0000 http://www.scheuguy.com/blog/?p=149#comment-18 Great post. Actually, you could have ended the post with the Roger Dodger quotes... that alone would make for entertaining blogging, but the rest of the blogginess is great too. Great post.

Actually, you could have ended the post with the Roger Dodger quotes… that alone would make for entertaining blogging, but the rest of the blogginess is great too.

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