Stop Versioning The Web!

I’ve been coming across a lot more references to the idea of “Web 3.0” lately.  Is Web 3.0 really upon us? And what does that even mean?

The concept of “Web 2.0″ had meaning.  Clearly it was a new epoch from Round One, aka the Dot-Com Bubble.  Sites were suddenly social, dynamic, and overflowing with user generated content.

But don’t even talk to me about Web 3.0.  Assigning labels based on discreet “editions” of the web has outlived its usefulness. I might go so far as to call it a scam — for who would ever want to admit they’re not up to speed with the latest web paradigm shift?  I for one refuse to put “Web 3-dot-0″ on my Buzzword Bingo board.

This is a plea to marketers, agencies, bloggers, developers, and anyone else talking about web technologies: stop versioning the web! It’s an utterly pointless rat race that benefits no one. Let’s just celebrate the fact that the web is an incredibly dynamic, perpetually evolving space that we’re all lucky to be a part of.

Just in case no one listens, I’m already planning a Web 4.0 conference: next Friday, my place, BYOB.

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October 17, 2008 | Filed Under General 

Comments

3 Responses to “Stop Versioning The Web!”

  1. Ari Herzog on October 17th, 2008 11:03 am

    LOL! I’m there for the Web 4.0 conference. I don’t want to talk semantics; let’s chat about fill-in-the-blank words.

    I keep commenting on the ReadWriteWeb site when they bring up Web 3.0 (another piece today) that it’s so silly.

  2. Top 10 Reasons Why Versioning the Web is Silly | by Ari Herzog on November 3rd, 2008 3:36 pm

    [...] recent articles by Lidija Davis of ReadWriteWeb on semantic web advertising and by Jamie Scheu to stop versioning the web and 2) a challenge by Brian Clark of CopyBlogger to create a catchy headline a la PC World, I share [...]

  3. Kara on January 27th, 2009 10:47 am

    Awesome post, could not agree more. Have we even completely figured out Web 2.0 yet? Why do people feel the need to label things? Web 4.0 sounds much more fun.

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